A very easy to use stand-alone Customer Loyalty Points system designed to attract new customers and increase sales from existing ones.
Boomerang is a powerful system to enable you to run a customer loyalty points and marketing system similar to the larger multiples. Customers are issued with a plastic card which is swiped through the terminal when goods are being paid for. The terminal displays the customer’s name enabling staff to address them personally and also shows the current points balance. Points can be saved or used as part payment against the current sale.
The transaction details are held on a back office PC which is linked via the internet to the terminal. More than one terminal can be used at each sales location and the system handles multiple locations (branches) all in real time. It is a proven fact that direct marketing can account for 50% of sales. The system can automatically send out personalised letters, vouchers, emails or text messages to each customer on a regular basis. E.g. promotions for birthdays, anniversaries, new product launches, special offers etc. etc.
Boomerang encourages customers to remain with and spend more with you.
Fidelity supply modern, state of the art touch screen POS terminals eminently suitable for both hospitality and retail applications.
Space Saving Designs – Small footprint POS terminals free up counter space. Easy cable routing to the POS, top of the counter and under the counter connections keep the POS environment clutter free.
Durable and Reliable – POS terminals built to perform in harsh environments that involve rough treatment and liquid spills. Shock mounted hard disks, spill resistant casework and a sealed touch screen provide real-life environmental protection and long-life.
Low Total Cost of Ownership – Advanced energy saving features like the fan-less design and auto-standby mode dramatically reduce overall power consumption. Durable and reliable designs extends the life of the terminal and lowers the total cost of ownership.
Being PC based, GPoS is capable of delivering "Legacy" ECR speed along with the advanced flexibility of a PC based product. GPoS is a PoS system that caters for NOW and the future. GPoS will run on most leading manufacturers touch screen terminals including machines by Aures, IBM, J2, Panasonic, Partner Tech, Protech, Sharp, Toshiba & XN. GPoS features a graphical user interface that can be easily customised. This graphical system reduces the training time for operators and makes it virtually language independent as each screen is fully user configurable.
Bridge Leisure Parks increases sales and controls costs with the help of Fidelity’s EPoS and back office systems. THE BACKGROUND Bridge Leisure Parks Ltd is a fast-growing holiday